I was sent this link today and what it reminded me of, was what we learnt last night at our apple educator run pd session – creating a video is a complex way of showcasing your understandings of whatever it is about . It is a way of summarizing your knowledge about a topic and can be very powerful. What I am reminded about when I watched this was how many hours of fiddling around, playing with making movies this person spent to enable him/her to create something of such a high standard. I suppose something for us primary educators to remember – we need to provide students with time and reason to practice and perfect the craft of making multi-media. Lead up time so they can make videos like these.